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In 2021, Đất Xanh Miền Trung gradually completed its ecosystem with eight brand categories: Regal Homes, Regal Mall, Regal Food, Regal Office, Regal Hotels & Resorts, Castia Homes, Castia S, and Castia Lifestyle…
The year 2021 concluded with unprecedented challenges for many businesses. However, with years of preparation, strong resources, and unwavering commitment to its ambitious goals, Đất Xanh Miền Trung turned 2021 into a springboard for a historic decade of transformation.
During a sluggish market phase, Đất Xanh Miền Trung seized the opportunity to invest in land reserves and develop international real estate products, aiming to lead Vietnam’s luxury property market. The company acquired and researched investment opportunities across hundreds of hectares of land spanning from Quang Binh to Phu Yen, supplying nearly 16,000 diverse real estate products.
Launched in early 2021, Regal Pavillon Da Nang is a premium shophouse complex featuring Da Nang’s first high-end commercial walking street, designed in European neoclassical architecture. The project made waves in the market with its impressive construction speed and sold out within just one hour of launch, generating nearly VND 1,500 billion in revenue. Soon, Regal Pavillon Da Nang will be fully completed, offering world-class living experiences akin to those in developed countries.
At the same time, Đất Xanh Miền Trung continued to complete the luxurious riverside villas of Regal One River along the Cổ Cò River. The project, which won the “Most Desirable Place to Live” award, officially welcomed residents in 2021.
Regal One River boasts an impressive modern artistic design, featuring high-end exterior and interior materials sourced from the world’s leading luxury brands.
In the 5-star international-standard shophouse segment, Regal Maison Phu Yen stands out with its impressive 21-meter height along Hung Vuong coastal boulevard in Tuy Hoa. The project, which won the “Most Desirable Place to Live 2021” award, is set to launch in Q1/2022.
Alongside Regal Pavillon Da Nang and Regal One River, Regal Maison Phu Yen is considered a proud symbol of the Regal Homes brand.
By the end of 2021, Đất Xanh Miền Trung launched the Regal Victoria ultra-luxury villa project online for the first time. With its groundbreaking modern architecture, the project quickly captivated numerous buyers and was expected to sell out 100% of its inventory by Q1/2022.
Additionally, Regal Victoria is the first project to feature the international-standard Regal Food chain. Inaugurated in early January 2022, Regal Food Victoria offers a premium shopping and entertainment experience for its residents.
Đất Xanh Miền Trung’s ecosystem continues to expand with the Regal Ocean International Complex, a mega urban project that brings together nearly all Regal-branded categories: Regal Homes, Regal Hotels & Resorts, Regal Mall, and Regal Food.
Notably, the Sales Gallery Regal Ocean and the Trung Nguyên Legend Café highlight the project’s appeal, marking its first collaboration with Vietnam’s leading F&B brand.
Additionally, Regal Ocean has officially commenced construction, including groundbreaking, topping-out ceremonies for various subdivisions, and a strategic partnership with international hospitality giant Accor to manage and operate the 5-star Novotel Quang Binh Hotels & Residences. This signing event marks a significant milestone for Regal Hotels & Resorts, a key pillar in Đất Xanh Miền Trung’s ecosystem.
Following the success of Regal Homes, Regal Food, Regal Mall, and Regal Hotels & Resorts are set to become billion-dollar brands, offering a unique identity and an unparalleled luxury experience.
In 2021, the Castia Infinity and Castia Palace shophouses, part of the 4-star Castia Homes segment, were impressively completed. These properties feature a world-class central lighting system, ensuring a unique and elevated living experience for residents.
Along with Regal Office and housing projects under the Castia Homes brand, as well as the previously launched Castia S commercial amenities, 2021 marked a historic milestone for Đất Xanh Miền Trung, showcasing its comprehensive and high-class ecosystem.
In 2022, Đất Xanh Miền Trung plans to fully introduce all eight of these brand categories to the market. The new decade of greatness has begun, as Đất Xanh Miền Trung transitions from a luxury real estate developer into a multi-sector enterprise, providing a comprehensive ecosystem of products and services that meet international standards, leading the way both regionally and nationwide.
A journey of ambitious development lies ahead, with a focus on building a premium, exclusive experience for residents and customers, ensuring sustainable growth for Đất Xanh Miền Trung in the future.
